The present for the important people
King of a fruit Crown melon


Valuable flavor made by history

The melon has beauty of artistic form, fragrance with the scent of musk, plenty of juice, mellow full in the mouth, and smooth touch of the tongue, which is the high-grade melon cultivated in Fukuroi of Shizuoka, called “Shizuoka crown melon”. “Shizuoka crown melon” is cultivated with high degree of cultivation technology and managed with greenhouse absolutely, in addition, the king of melons produced by the producer of passion.

Beginning was presented to the Japanese imperial family and the Thai princess, the United Kingdom of Queen Elizabeth came to Japan and ate crown melon, got words of praise. It is also loved by the royal family, which has been known as elegant and noble fruit. The ultimate taste of “Shizuoka Crown melon” born by outstanding virtuosity of professionals, who have been nurtured by a long tradition, will continue to be the best in the future.



Why Crown melon is so delicious

1) Climate is suitable for the growth of the melon and the effort from predecessors

During the Taisho Period, “Earl-Feboritto (Earl’s favorites)” which imported from the United Kingdom, was added to improved varieties, in addition with the results of the trial and error of the predecessors, the current crown Mellon was born. Greenhouse cultivation of melons started in Shizuoka Prefecture of Enshu region, and it had spread rapidly to ride the wave of high economic growth.


Sunlight is crucial for growing melons. For the perspectives, Enshu district, the Western part of Shizuoka Prefecture, is perfectly suitable for melons, as being one of the best places getting sunshine in the world. Crown melons are grown in glassed greenhouses. Glassed greenhouses pass sunlight well and they are suitable for melons that require lights.

Windows are automatically controlled by computer and open and close to keep the temperature and humidity. The adjustment of temperature and humidity inside of the greenhouse is secondly important procedure following watering, and it gives high influences on the posture of the tree, the size of the fruit, and the pattern of the net on the surface.

The abundance of soil and water suitable for growing melons is another reason,

The finest Shizuoka Crown Melons are produced by the professionals with high growing skills, making the best use of these environments. All of the producers is proud to produce Shizuoka Crown Melons.


2) The growing technic of the producers as artisans

Crown melons are cultivated in the method known as separated bed, so that they are grown only with a certain amount of soil separated from the ground.

This method enables to precisely control the amount of fertilizer and water given to the trees. The separated bed method is crucial to the delicious greenhouse melons because the taste of melon highly depends on the amount of water and the timing of watering.

First, only three fruits are grown on one tree, and then carefully choose the one, so that all the nutrition concentrates on the one.

Although more than one melon is produced on one tree in other area, only one fruit is produced on one tree for Crown Melon.

The producers water once or twice every single day for about 100 days from seeding to picking-up. Moreover, they precisely control the temperature and the level of humidity inside of the greenhouse along the season, the weather, and day/night shift. The adjustment is made by the rich experience and expertise of the producers, as a skilled artisan, and it is perfectly controlled.

Since the market place would be decided according to the fineness of the net, the producers puts all of their efforts to grow melons with love as if they are raising their own children. Each Melon has its character and none of them is the same.



3) Only melons that passed the strict inspections are allowed to receive the title of “Crown Melon”

At the time of shipment, Crown Melons are carefully packed in a box one by one and carried to the picking-up point.

There, the quality of the fleshness, sugar content, flavor and ripeness are checked by dedicated examiners and only passed melons are shipped to trier destinations.

The crown label put on Crown Melon one by one

This label is only given to melons that passed the strict inspections.

The producer number is listed on the label allowing customers to check who has grown the melon

Therefore the crown label means the confidence of the producers and sincere attitude of the CM brunch towards its quality.




The delicious way to eat a melon

Press the bottom of the melon when its fragrance comes out. If the bottom is a little soft, then it has ripened and it is the best time to eat it.

Melons start ripening only after picked up. Ripening speed varies individually to the storage environments like temperature.

Melons taste even better when you cool them in a refrigerator for 2 to 3 hours before served.




Profile of Fukuroi City

Fukuroi City is located in western Shizuoka prefecture that embraces Mt. Fuji. The city is blessed with mild climate and rich nature and it is traversed by the National Highway Route 1, Tomei Expressway, Shin-Tomei Expressway, Tokaido Shinkansen, Tokaido Line, besides Mt. Fuji Shizuoka airport, having extremely favorable transportation conditions to and from the center of Tokyo and Osaka.

There are many noted temples with a long and distinguished history, and you can enjoy the elegance of four seasons throughout the year such as, cherry blossoms at Hattasan Temple in Spring, Water lilies at Shoshu-ji temple in Summer, and Autumn leaves at Yusan-ji Temple.

It is a great support for tourist where they feel the dignity of the old-Tokaido line.

Because of its warm climate various agricultural industries are run in Fukuroi. Among there are rice, tea, melons, vegetables, flowers. Thus, there is an equal balance in the development of urban and rural areas.

In summer, many tourists visit the Fukuroi fireworks festival, which is one of the best fireworks shows in Japan.

It is famous for ECOPA stadium where the FIFA World cup game was hold in 2002, and the National Athletic Meet in 2003. It is hosting Rugby World cup game.

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